Crowder Cares
Print Poster Series
Mission
We were challenged to update a poster series promoting a reporting service that helps students in distress. The series makes difficult, potentially triggering, topics conversational through illustrations of food (which we know college students love!)
The posters are intended to stop traffic and inspire the viewer to look longer.
The poster series was awarded First Place-Gold at the 2021 NCMPR Paragon Awards
Illustration
Vector illustrations are developed for the 9 part series to easily adapt to different dimensions and color spaces. The poster series appears in print across campus locations, on campus digital monitors, and on social media. Posters meet brand guidelines with a limited color palette to maintain a consistent look and feel.